The Fence Tech program consists of two sessions. The first session is focused on Fence Knowledge. Fence Knowledge teaches store associates essential fence concepts. The second session is focused on How to Sell a Fence. This section answers common questions about Red Brand product features, benefits, proper product selection, and installation – along with other tools and materials.
After completing this 30-minute training, your team will be better equipped to advise customers and sell more products. By sharing product knowledge and making recommendations on additional tools and supplies required to complete a fencing project, the potential to grow sales across multiple product lines throughout the store will increase.